Nintendo, Again, Not Holding An E3 Press Conference

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There are certainties when you begin dealing with E3, there will be some trailer for Triple-A titles, some cool first looks and Nintendo will not be holding a traditional press briefing during the event. The last press event Nintendo held at E3 was five years ago. For those of you not good with math, that was back in 2012.

“We will not be hosting a large-scale press conference for institutional investors, analysts and the media,” Tatsumi Kimishima, president of Nintendo, said Sunday during a briefing to discuss the company’s financial results for its 2016-17 fiscal year. Kimishima added that Nintendo of America will provide details “at a later date” on how Nintendo will handle E3.

This is more of a “we knew this was coming” story, especially since they started doing Nintendo Direct-style pre-recorded videos, as well as Nintendo Treehouse-hosted livestreams. Not to mention that the Nintendo Switch is already released and all they would be focusing on would be some games for the system coming out for the remainder of this year.

“We have heard that various third-party publishers have much interest in unique features of Nintendo Switch,” said Kimishima during the briefing.

Nintendo is likely to focus on upcoming Switch titles like Super Mario Odyssey, which is slated to drop this holiday season. Arms is launching the day after the show ends, while Splatoon 2 is releasing on July 21. Nintendo will probably also provide updates on third-party titles such as Electronic Arts’ FIFA 18 and Take-Two Interactive’s NBA 2K18, both of which are slated for this fall.

“We will strive to utilize the large installed base of the Nintendo 3DS family of systems in our business to maintain the momentum we have regained over the last year,” said Kimishima, noting that lifetime sales of systems in the 3DS family have topped 63 million units worldwide. Last week the company announced that they will be releasing the new 2DS XL in July.

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